Suppli Gaming Pills - Japanese Snake Oil at its Finest

Reuters had an interesting story out today about a new supplement that hit the market which targets gamers. Dubbed "Suppli" the new Japanese-based supplement is said to help gaming addicts with sore eyes and tired brains by helping them 'perk up'.

According to the advertisement for the pills (taken from www.cybergadget.co.jp):

"We concentrated on developing a supplement for those who love games"

Maker Kyowa-Yakuhin produces two different supplements for the "Game Suppli" range: blueberry tablets that are meant to be good for the eyes, and transparent capsules containing Docosahexaenoic acid, or DHA, a fatty acid that supposedly enhances concentration.

If you really want to read some weird stuff, run their web page through Google Translator. Here are some real gems:

When we want to concentrate on, I want to study when you are GEMUSAPURI DHA. DHA, fish in a particularly high concentration of DHA have been FUKUMA orbital tuna oil (part of the eye behind oil) using the easy-to-enjoy softgel processed. Brain training, English language test, such as intellectual training kanji test purchasing a software layer particularly strongly recommended. DHA intake to the concentration game!

Of course look what happens when we run the first paragraph through using (incorrectly) Chinese to English:

Prophet Moses commanded. However, Islam is... who love! Things to their partners who thought things Lo Kai prix sent down to you. However, Moses commanded... Lot! ... Islam who enter the righteousness to their partners and the health, chaste goodly... Islam... is not for the... Prophet Joseph, Plaza...Lo relationship between their deep! Moses. However, Region...Lot who, composition soon use a browser..., shape Surely But O We do a prix-place... And themselves.

Aha! We think we may have uncovered some sort of terrorist plot! Our guess is that this company will probably have some really interesting gaming cables out soon which will be soaked in kosher chicken fat, cryogenically frozen and placed in a hermetically-sealed container any day now...

In general, Japan's convenience stores are typically stacked with drinks and capsules claiming various health and beauty benefits, sometimes without any scientific evidence. That's part of what happens when old meets new in a society with a ton of history and tradition behind it.